Your recurring CX reports, delivered every cycle. Ready to defend.
The Thematic Reporting Service turns your recurring CX reports into a managed deliverable. After each cycle closes, you get a finished report with the analysis written up and every claim linked back to the customer comments and scores behind it.
Recurring reporting shouldn't be rebuilt by hand.
You rebuild the same deck every cycle
Most CX and Insights teams rebuild the same board deck every month or quarter. An outside consultant or a stretched analyst does it by hand. It is slow, it is expensive, and it only ever covers one or two audiences.
GenAI looks like the fix, until it isn't
GenAI looks like the answer until the numbers don't add up and you can't explain where they came from. A confident-sounding report you can't trace back to the data is a liability in front of a skeptical CFO.
There is a better way to run recurring reporting
Reporting is a recurring deliverable, so it should be run like one: finished every cycle, tailored to every audience, and traceable to the customer comments and scores behind every claim.
The results enterprises see when their insights finally work.
250
Department reports in 3 days
Three steps, then it runs itself.
We map your report once
We connect each section of your report to your Thematic analyses. One-time setup. You never re-brief us from scratch.
We deliver the draft each cycle
When the month or quarter closes, you get a polished report with the why written up, not just the what.
You review against the evidence
Every claim links straight to the comments and scores behind it in Thematic. Approve it, or tell us what to change.
How it compares
Built for accuracy you can stand behind.
| Thematic Reporting Service | Professional services firm | In-house GenAI build | |
|---|---|---|---|
| Consistency and accuracy | Accurate with verification guardrails, consistent format | Accurate and polished | Real risk of invented numbers; drift and inconsistencies run to run |
| Speed each cycle | Draft within days of cycle close, free revisions | Hours of admin plus rounds of back-and-forth | Fast to draft, but quality swings |
| Audiences covered | Every audience you serve, each one tailored | One or two; per-team views are not economical | As many as you can prompt |
| Cost | Fixed annual fee, under what you pay today | High and recurring; charged per hour | Looks cheap, hides real engineering time |
| Evidence you can defend | Every claim links to the comments and scores behind it | The consultant's read, no way to trace it | Reads well, but hallucination risk is real |
| Who owns delivery | We own delivery and quality | You re-brief and re-share data every cycle | Your team owns every break |
Thematic Reporting Service
- Consistency and accuracy
- Accurate with verification guardrails, consistent format
- Speed each cycle
- Draft within days of cycle close, free revisions
- Audiences covered
- Every audience you serve, each one tailored
- Cost
- Fixed annual fee, under what you pay today
- Evidence you can defend
- Every claim links to the comments and scores behind it
- Who owns delivery
- We own delivery and quality
Professional services firm
- Consistency and accuracy
- Accurate and polished
- Speed each cycle
- Hours of admin plus rounds of back-and-forth
- Audiences covered
- One or two; per-team views are not economical
- Cost
- High and recurring; charged per hour
- Evidence you can defend
- The consultant's read, no way to trace it
- Who owns delivery
- You re-brief and re-share data every cycle
In-house GenAI build
- Consistency and accuracy
- Real risk of invented numbers; drift and inconsistencies run to run
- Speed each cycle
- Fast to draft, but quality swings
- Audiences covered
- As many as you can prompt
- Cost
- Looks cheap, hides real engineering time
- Evidence you can defend
- Reads well, but hallucination risk is real
- Who owns delivery
- Your team owns every break
Questions, answered
We scope and map your first report in one working session. Most customers have their first draft within two weeks of signing.
Tell us. We'll work with you to update it as your reporting needs evolve.
Yes. The Reporting Service runs on top of your Thematic data. If you are not yet a customer, book a demo and we can show you both together.
A fixed annual subscription sized by how many audiences you serve and how often reports run. We scope it against what you spend on reporting today. Most customers come in under their current spend on day one.
Revisions are included. Comment on the draft and we turn it around. No hourly fees, no re-scoping.